Here’s a CNN feature on eco-friendly trikes here in the Philippines. The trikes are currently operating in a limited part of Metro Manila, but I personally love the look and idea, and I hope the e-trike program will be implemented more widely in the near future. I like the approach they used to promote the concept to tricycle drivers as well. While highlighting the environmental benefits sounds like a good idea, many people generally have an I-don’t-give-a-@#!* attitude towards the environment, and are more concerned about having money to feed their families. Hence, the program focused on the economical benefits instead.
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